All services relating to advertising creative including:
• Brand narrative, strategy and planning
• Brand positioning and architecture
• Advertising creative
• Advertising production (TV and radio)
• Digital content and video production
• Social media advertising
• Behaviour change
Water companies have a very clear product, challenge and need from their communications, yet tend to be open to any idea – especially novel and/or innovative – that helps them get their messaging across. Suppliers with existing public services experience, or those able to ‘mix things up’ will be able to stand out here. Value for money is obviously extremely important, so good media buying experience will also play well.
Note: This is a pre-competition opportunity and you are effectively just registering to be added to the main tender opportunity.